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Fundamentos de Mercadotecnia

Stanton, William J.

Fundamentos de Mercadotecnia / Traduccion Ma. Elena - Mexico : McGraw-Hill , c1989. - 732 p. : il.

ISBN: 968-422-279-3

Subjects--Topical Terms:
Mercadotecnia

Dewey Class. No.: REF 658.8 STA

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