In the shadow of the giant : the Americanization of modern Mexico
/ Joseph Contreras
- New Brunswick, N.J. : Rutgers University Press , c2009.
- xii, 276 p. ; 24 cm.
Includes bibliographical references (p. 261-263) and index.
A Chicano comes to the big enchilada: Mexico City, 1984-1987 -- Not such distant neighbors: Mexico in the era of Vicente Fox -- Looking northward -- NAFTA: the double-edged sword of free trade -- The new breed of Mexican businessmen -- The modern Mexican news media -- The Mexican dream -- The gringo Riviera -- The umbilical cord of remittances -- The southernmost city in Texas: Monterrey, Nuevo Leon -- Made-in-the-U.S.A. diseases -- The Evangelical challenge.
In this first book to view modern Mexico in the era of NAFTA and globalization, In the Shadow of the Giant offers insight into the land on our southern border. What Contreras finds is a nation more like the U.S. than even Mexican themselves could have imagined.
9780813544823
2008026171
Mexico----Politics and government----1988-2000 Mexico---Economic conditions---20th century Mexico---Social conditions---1970- Mexico---Foreign relations---United States United States----Foreign relations----Mexico Mexico----Civilization----20th century