| 000 | 00501nam a2200169 a 4500 | ||
|---|---|---|---|
| 001 | 000876 | ||
| 005 | 20231009191959.0 | ||
| 008 | 070413t19811981---ADF--------000-u-spa-u | ||
| 020 | _a968-880-015-5 | ||
| 082 | 0 | _aREF 658.8 KOT | |
| 100 | 1 |
_aKotler, Philip _d(, 1931-) |
|
| 245 | 1 | 0 |
_aMercadotecnia _c/ Philip Kotler / trad. Fabio Villegas Orrego |
| 260 |
_aMexico _b: Prentice-Hall Hispanoamericana _c, c1981. |
||
| 300 |
_a766p. enc. _c; 70 _bil. tbs. otr. |
||
| 650 | 4 | _aMercadotecnia | |
| 942 | _cMO | ||
| 999 |
_c222436 _d222436 |
||