000 00529nam a2200193 a 4500
001 064356
005 20231009193148.0
008 070413t20131980mexF----------000-u-spa-u
020 _a968-607-32-1722-4
082 0 _a658.8 KOT
100 1 _aKotler, Philip
_d(, 1931-)
245 1 0 _aFundamentos de Marketing
_c/ kotler Philip, Gary Armstrong
250 _a11 ed
260 _aMexico
_b: Pearson Educacionl
_c, 2013
300 _a648 p.
_b: ilus
_c; 28 cm
650 4 _aMercadotecnia
650 4 _aAdministracion
942 _cMO
999 _c262837
_d262837